Released date - 2009
Revolutionizing Accuracy in Football Footwear
In late 2009, Nike unveiled the Total 90 Laser III, a football boot engineered to enhance a player's shooting precision and power. The standout "Electric Green/Red/Black" colorway not only turned heads on the pitch but also underscored the boot's innovative design and technology.
Design and Technology
The Total 90 Laser III was meticulously crafted to improve shooting accuracy. Key features included:
Shot Shield Technology: A distinctive red "shot shield" on the instep, designed to aid in ball control and shooting precision.
Advanced Upper Materials: Utilizing synthetic materials to provide a snug fit, ensuring optimal energy transfer during strikes.
Asymmetrical Lacing System: Expanding the strike zone for cleaner contact with the ball.
Colorway and Aesthetics
The "Electric Green/Red/Black" colorway was particularly striking, featuring a vibrant green base with black accents and a bold red shot shield. This design not only provided visual appeal but also highlighted the boot's technological elements.
The model range had a massive selection of colourway drops which were testament to their popularity.
Endorsements by Rooney and Torres
The Total 90 Laser III gained significant attention through endorsements by prominent footballers Wayne Rooney and Fernando Torres. Both players were known for their powerful and precise shooting abilities, making them ideal ambassadors for this boot. Their association with the Total 90 Laser III highlighted its focus on enhancing a player's striking capabilities.
Market Release and Legacy
Released in late 2009, the Total 90 Laser III quickly gained popularity among professional and amateur players alike. Its innovative features set a new standard for football boots focused on enhancing shooting performance.
The Nike Total 90 Laser III remains a celebrated model among football enthusiasts, known for its unique design and focus on improving a player's shooting capabilities.
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Upon its release in 2010, the Nike Total 90 Laser III was priced at £130.
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